high operation expenditure, lack of awareness, and shortage of skilled workforce restraint the growth of the market.
PORTLAND, OR, UNITED STATES, December 23, 2021 /EINPresswire.com/ — The mobile user authentication market today is influenced by several drivers, restraints as well as opportunities. Growing demand of BYOD and online information sharing is considered as one of the key drivers of the market. Increasing cyber-attacks also encourage enterprises to adopt mobile user authentication, accelerating the growth of the market. However, lack of awareness about the benefits of mobile user authentication has restricted the growth of the market to a great extent. On the other hand, industries such as BFSI as well as education are likely to create greater opportunities in the market.
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The companies active in the mobile user authentication market are adopting effective business strategies to stay competitive. Major brands are seen investing generously in research and development. Key market players are also seen eyeing the local brands for acquisition. Other business strategies such as joint venture and market entry in emerging economies are helping prominent vendors to strengthen their presence and expand their product portfolio. The key players dominating the market include CA Technologies, Symantec Corporation, EMC Corporation, Authentify Inc., Entrust Datacard Corporation, Vasco Data Security International Inc., Secureauth Corporation and many others.
MOBILE USER AUTHENTICATION MARKET KEY BENEFITS
• The market research study conducts an extensive assessment of the different market entry strategies and brand positioning tactics adopted by key market players to stay competitive
• Research techniques such as primary and secondary research methods have been used intelligently to outline the key market drivers, restraints and opportunities shaping the market worldwide
• Advanced data analytics and descriptive function highlight the recent development in technology that promise a bright future for the market
• The study further discusses the policy amendments that are likely to determine the market growth and market share
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